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APA at Fespa 2013: success beyond expectations

It was a success beyond expectations for APA at FESPA 2013, the biggest London event dedicated to the printing and decoration sector that, again this year, has seen record numbers of exhibitor and visitors from all over the world.

The stand of the Italian manufacturing company, leader in adhesive films for decoration, certainly was not passed unnoticed.  Elegance, personalisation and originality are the elements that were made in identifying the APA showing area, raising the awareness of many visitors and gaining huge general interest.

Gem of the exhibition was the presentation of the new Galaxy Chrome APA series, a world premiere and exclusive for the FESPA 2013 community.

At the APA stand, for the occasion, there was an exceptional model, a fantastic Lamborghini Spyder that the skilful APA applicators wrapped with the new Chrome Galaxy effect vinyl in the two versions steel and red, used for the entire chassis coverage and for the personalisation of detailed areas.

But the true star of the event was the APA stand, fully personalised with the most different effects of the range for interior design vinyl.  Vases, tables, glasses and the reception and bar area all covered with wrapping vinyl giving the stand a real touch of Italian refinement and design. A success beyond expectations was the “wrapping area” in the stand.   Two workstation tables to which were fixed six Fiat 500 wing mirrors and two types of brick wall examples where visitors could participate in the application of wrapping and applying wall cast vinyl. A challenge for APA that received large numbers of positive feedback, congratulations and turned out as a winner!

The huge acknowledgment has confirmed APA’s position as a leader in a sector that is constantly evolving.  Always researching for new effects full of high technological content.  APA manufactures the most suitable film for any kind of surface.

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